A Chamber site built to keep up with constant news and events

The Greater Memphis Chamber's news, events and leadership change all the time, and members and companies scouting Memphis come to the site for different reasons. As part of a multi-agency brand refresh, we built the WordPress site with modular templates so every update has a place.

Client: Greater Memphis Chamber
Industry: Mission-Driven
Services: Custom WordPress development, modular content templates, responsive development, technical and content SEO enhancements

Custom WordPressA publishing platform built within the Chamber's multi-agency refresh.

Reusable modulesNews, leadership and events, with routes to the member directory and calendar.

The problem

The Greater Memphis Chamber publishes a steady stream of news, events and leadership updates. It needed a website that could keep up with all of that and was easy for the team to manage, built to match a brand refresh that local creative firms were leading.

What we did

Our part was turning that direction into a working platform. We built the site in WordPress with modular templates for news, events and leadership, so each new item has a place on desktop and mobile. Those modules sit beside links to the member directory and calendar. A Why Memphis page introduces the region, and board pages introduce the people. Technical and content SEO improvements were part of the build.

What changed

The Chamber’s team uses the site every day, posting news, events and leadership changes into templates that already fit the new look. Members can get to the directory and calendar easily, and companies sizing up the region get the Memphis story.

The work