From 1 five-star Google review to 60 in two weeks, with ads aimed at the jobs Buzz Free wants

Buzz Free Mosquito needed more visibility and more of the right calls. We grew its reviews, built landing pages for each kind of customer, and kept the ads pointed at mosquito work instead of general pest control.

Client: Buzz Free Mosquito
Industry: Local Services
Services: Review support, Google Ads and social advertising, campaign landing pages, SEO

1 → 60Five-star Google reviews in two weeks, from a review campaign that's still running.

Page one"Mosquito control services" in Memphis, up from not ranking.

21 calls and formsFrom Google Ads in one month, on about $1,500 in spend.

The problem

Buzz Free Mosquito came to us needing more visibility and more of the right leads. It had a single five-star Google review, and broad pest-control searches were bringing in calls for work it doesn’t do. A homeowner pricing a permanent misting system and someone booking a one-time treatment before a backyard party also need very different pages.

What we did

We built a landing page for each kind of customer and launched Google Ads, with Facebook and Instagram ads as a second way in. When the owners told us about calls outside their focus, we took the word “pest” out of every keyword and grew the negative keyword list to nearly 500 terms, so the ads show up next to mosquito searches instead of general pest control.

A review campaign gave happy customers an easy way to leave a review, and our SEO work went after local search alongside it. A video report each month keeps everyone looking at the same numbers.

What changed

Buzz Free went from one five-star Google review to 60 in two weeks, and the campaign is still adding more. “Mosquito control services” now ranks on page one in Memphis, up from not ranking. On the ads side, one month brought 21 calls and form fills from about $1,500 in Google Ads, while the cost per click came down.