Helping clients find work like theirs at a multidisciplinary firm

Fisher Arnold's old site had become hard to use and hard to update, which made it tough for clients in very different markets to find work like theirs. We organized a mobile-first WordPress site around services, markets and projects that the firm keeps current itself.

Client: Fisher Arnold
Industry: AEC
Services: Website design and development, mobile-first UX, WordPress development, SEO foundations

Services, markets and projectsThree connected ways into the firm's experience.

Careers and job listingsA recruiting section of its own, kept current by the firm in WordPress.

The problem

Fisher Arnold does engineering, architecture, planning and consulting for clients from municipalities to private developers. The old website had become hard to use and hard to update, and it wasn’t showing off the firm’s project work the way it should.

What we did

We organized the site around services, markets and projects. A municipal team can start with markets, and a developer can go straight to the projects. Someone who already knows the capability they need can start with services. Mobile-first navigation and the SEO structure follow the same layout.

Team profiles bring the staff into the story, and a careers section with job listings gives candidates their own starting point. Projects, services, markets, staff and careers all live in WordPress.

What changed

Prospective clients can find relevant experience by whatever route suits them, and job candidates have a place of their own. Fisher Arnold’s internal team adds the next project, profile or job opening themselves.

Michael will listen to what you think you want, explain to you what you actually need, and help you figure out the customized solution for your business to get you there!

Alexandra Mobley SnellingsDirector of Marketing & Communication, Fisher Arnold Google review

The work