One Corky's site for diners nearby and ribs shipped as gifts

Some Corky's customers want a nearby restaurant's menu and others want to send barbecue as a gift, and both are usually on a phone. We built one mobile-first site that handles both, with a brand refresh that keeps the Memphis personality from the menu to checkout.

Client: Corky's BBQ
Industry: Restaurants
Services: Website design and development, ordering and checkout design, brand refresh, SEO

My Corky'sLocation-aware tools that point visitors to their nearest restaurant.

Magic MarblesA visual shipping indicator built into the order flow.

The problem

Corky’s runs restaurants, ships ribs as gifts, and handles carryout and catering on top of that. The website had to handle all of it, and it was time for an update that worked better on a phone and made ordering easier.

What we did

We built the site around what each visitor came to do. Location-aware My Corky’s tools connect people with their nearest restaurant, and category menus with food photography put the barbecue first. Shipped orders got their own cart and checkout, with a visual shipping indicator called Magic Marbles.

The brand got a refresh along the way. A refreshed Pig and Crown emblem, updated colors and rustic textures run through every page, so the restaurant pages and the shipping pages feel like the same Corky’s.

What changed

Diners can find their closest Corky’s and its menu from their phone, and gift shoppers can order shipped barbecue through a checkout made for it. Both sides of the business now sit on one site that looks and sounds like Corky’s.

The work